Why we Need to Rebrand Africa

In this post we look at how we project ourselves vs how we should project ourselves to the outside world. We  have used this video posted by Finding Uhuru‘s YouTube channel where he had shared a small session of the Youth Connekt Africa Summit 17 where Aliaune Damala Badara (Akon) Thiam is an American singer, songwriter, record producer, entrepreneur, philanthropist and actor speaking of how American media play a major role in branding their country, as opposed to many African country media houses.